SPORTBIZ EUROPE is the meeting point for the sports business sector, with a distinctive stamp of genuine and qualified networking, bringing like minded professionals together in a casual and inspiring atmosphere. Set in the exciting city of Barcelona, SPORTBIZ EUROPE hosts face-to-face networking alongside digital streaming, allowing our global community to interact, engage and contribute in real time. A four day event focused on the hottest topics around innovation, digital transformation and market trends shaping the future of our sport.
MATCHDAY, TICKETING, ANALYTICS AND SPORTS FACILITIES
VIDEO HIGHLIGHTS, FAN CONTENT, LICENSES AND RIGHTS HOLDERS
STREAMING, OTT, ADAPTED CONTENT, NEW PLAYERS AND GLOBAL FANS
TRENDS AND SCENARIOS, ANALYSIS, MARKET FRAGMENTATION
SPONSORSHIP. ADDED VALUE AND COMPETITIVENESS. NEW TECHNOLOGIES APPLIED TO BUSINESS.
GAMING, BLOCKCHAIN, PERFORMANCE, SPORTS DATA, BETTING, REVIEW, SMART STADIUMS, STARTUPS & SUCCESS STORIES
19:00 - 21:00
09:00 - 09:30
09:30 - 10:00
A pathway for growth and expansion. Global challenges.
10:00 - 10:45
Winning audiences in an overcrowded battlefield
10:45 - 11:30
How to futureproof the brand while building new ventures for sustainable growth
11:30 - 12:00
12:00 - 12:45
Content-based revenue strategies. Bringing added value to fans.
12:45 - 13:30
In the center of the content strategy
13:30 - 14:30
14:30 - 15:15
Vision, growth and next steps
15:15 - 15:45
15:45 - 16:15
Get a front-row seat to the Bundesliga’s AI Content and Product Revolution to understand how DFL Digital Sports utilizes the power of artificial intelligence. Experience the transformative journey of the Bundesliga brand on an international scale. By leveraging the "Create Once, Publish Everywhere”-approach, we’re redefining traditional editorial content into diverse formats, ensuring that Bundesliga stories are compelling and easily accessible on Bundesliga products worldwide. Understand how AI is not just reshaping, but fundamentally revolutionizing our content creation and personalization approaches as well as setting the pace for our strategic targets.
16:15 - 17:00
17:00 - 17:30
17:30 - 18:00
18:00 - 19:30
09:15 - 10:00
10:00 - 10:30
10:30 - 11:00
11:00 - 11:30
11:30 - 12:00
12:00 - 12:45
12:45 - 13:15
Strategy, best practice insights, and measurable added value results. Barça Vision platform.
13:15 - 14:00
14:00 - 15:00
09:30 - 11:00
The city's commitment to the blue economy.
12:00 - 13:30
FC Barcelona’s Fan Engagement strategy through a new disruptive and interactive Museum.
Global leader in sports, events and media. Director of Daily Content at the award winning Olympic Channel Services, IOC. In charge of all daily content on Olympics.com and Olympic Channel. Board of Director at Basketball England, former Head of Editorial for Women’s Sports at GiveMeSport. Current ambassador for UNESCO for #FitForLife Gender Equality and Global First Ladies Alliance.
Marketing specialist with over 13 years of experience within the sports and entertainment industry. Developing LALIGA's media rights landscape through fan experiences & marketing campaigns. Implementing activations with LALIGA's broadcasters worldwide. Master in Global Sports Marketing from LALIGA Business School.
As Head of Product at DFL Digital Sports, Björn Rosenthal leads the Bundesliga’s digital transformation by merging data analytics and customer feedback with user experience to create innovative products. He has a deep passion for the scaling potential of generative AI as well as agile development methodologies.
17 years of experience accross different areas within Euroleague Basketball. including brand, marketing ticketing, digital, innovation, content, communication & PR and business intelligence. Leading a team of over 20 people in marketing and communications. Currently heading communications & PR, brand & marketing, digital, content & AV, and business intellgence & analytics.
Ignacio is in charge of events and partnerships on a global scale for FIBA 3x3. This includes event sourcing with cities, agencies, and National Federations. In addition, he oversees the global sponsorships opportunities within FIBA 3x3 for all the event tiers; the FIBA 3x3 World Cup and the FIBA 3x3 World Tour, the top tier competition with over USD 5m in prizemoney for this 2023.
Developer of the Sports rights holders vertical at Newsbridge since 2018, working with sports properties like French Football Federation, International Handball Federation, French Rugby Federation, French Basketball Federation and clubs like Olympique de Marseille, Bayer 04 Leverkusen and Lille Olympique Sporting Club (LOSC).
25 years’ experience in the sports industry, having held senior roles at organisations such as The FA, TEAM Marketing (working on UEFA Champions League), Match Hospitality (FIFA’s Official Hospitality Rights Holder for FWC) and Endeavor/ IMG. Kim’s remit at Fanatics includes new business development outside of the US and working with elite partners across the sports world.
+15 años de experiencia en Marketing Estratégico y Digital, Patrocinios, Ventas y Revenue Management en la industria deportiva y de entretenimiento. A cargo de las estrategias de marketing, branding y digital para convertir al Sevilla FC en una reconocible y exitosa marca global. Ex Head of Marketing del FC Barcelona.
Working with social impact and education through sport with experience on agency, brand, charity and start ups, working across 6 continents of the world. Since 2006 developing the sport/art of Freestyle and Street Football. Freestyle Football now operates across 118 countries of the world with 9 different event formats.
Especialista en Marketing Deportivo con mas de 9 años de experiencia en FIBA. Ingeniero Quimico, MBA y MSA. Actualmente es responsable del desarrollo comercial de la familia FIBA con especial atención en el crecimiento sostenible del baloncesto en todo el mundo, estableciendo estrategias, construyendo nuevos activos y nuevas alianzas
Fundador del K-Challenge de tecnología deportiva, Stephan Kandler, que ha acumulado una sólida experiencia en la navegación durante las últimas tres décadas, es una de las figuras clave de la navegación internacional. Vuelve a emprender una 2ª campaña de America's Cup con las mismas ganas. Y ambiciones más amplias, más allá de la competencia.
Professional career fully linked to the sports industry, working for right holders and sponsors such as LALIGA and Mahou San Miguel. As part of his role, Iñigo has led the international expansion of the GSIC Powered by Microsoft, developing projects in EME, USA and APAC. Over the last 5 years Inigo has worked with +30 sport organizations and governing bodies in their digital transformation process.
Experienced Head Of Media and Chief Digital Officer with a demonstrated history of working in the sports industry. Skilled in Marketing Management, Digital Strategy, Coaching, Event Management, and Journalism. Working with league solutions for over 12 years. Part of Norwegian Professional Football League since 2013.
Brian is a director of project development and commercializing products and platforms. Working in blockchain and the web3 space since 2013, he is a veteran of blockchain integration strategies and consumer behavior experiences. He is the founder of Blockchain in Europe group, Local Producer Ltd., and played American football at the Ohio State University.
Developing Global CUPRA Sponsorship with partners like FC Barcelona, World Padel Tour, International Padel Federation, Formula-E, Extreme-E, KOI Squad, Exponential Experience, Primavera Sound, Boiler Room & Ambasadors. Master in Sport Management graduated from Johan Cruyff Institute. Former Social Media & Sponsoring at SEAT.
Director del Master Internacional en Sports Law de la Universidad Europea-Real Madrid. Especializado en materias como el Compliance y la Integridad deportiva, los eSports o en al ámbito de la tecnología Blockchain dentro del deporte Ex Director de Legal, Compliance & Integrity en la firma consultora especializada en Deporte, Above Sport Associates durante más de 8 años.
No Limits Collective is a creative studio and talent house specializing in Urban Culture. Their expertise lies in the intersection of music, sports, and lifestyle. Street Football X Barcelona defines itself as “not just a football community”, but an artistic project. The platform is a celebration of football, where boys and girls come together to share their passion while immersing themselves in the beautiful game.
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